Shelf Builder Platform – New this month – March 2022

Virtual store environment created online for shopper research

The new platform has come a long way since going live a early this year. Our amazing team has been busy with squashing bugs and adding new features. We are sure that all these improvements will help our clients achieve amazing shopper research. there has been hundreds of thousands of code written to improve and […]

Concept Testing with 3D Conjoint Virtual Shelf

Do you use Sawtooth lighthouse studio? if so, then why not expand this further and turn all your virtual shopping conjoint studies into a more realistic 3D virtual shopper simulation? To create a 3D conjoint virtual shelf is very easy with the new Shelf Builder platform. Simply export two files from Lighthouse studio: Design file Translation (Texts […]

Find out how you can build an online 3D Virtual Shelf webinar

using the shelf builder to create a planogram and virtual shelf for pack testing

On the 16th of March 2022 at 15:00 CET (Signup here), we will be hosting a webinar to demo our new shelf builder platform. In this demonstration, you will learn how to do the following: Creating a project and setting up the Survey Setting up redirects Accessing the Shelf Builder Preparing the template excel files and […]

Customise product Labels in the Virtual Shelf Builder

ConceptSauce - Virtual Shelf Builder - Customising price labels

The new Virtual shelf builder (Liveplano) web app has been totally re-written from the ground up. The new features are many, such as allowing complete round trip of data import to export and import again. Meaning all changes on a shelf can be exported and imported again easily. One of the main features of the app, is […]

How to change shelf product options in the Virtual shelf builder

ConceptSauce - Virtual shelf builder - Advanced shelf product options

Using the virtual shelf builder. You can now adjust the product image appearance on the Virtual Shelf. This gives clients great power to adjust many aspects of the products. Some of the product attributes that can be changed are: Saturation and Brightness Changing the saturation and brightness, means you will not need to re-upload the product […]

Create an over the counter medicine – 3D virtual shopper display

OTC Virtual Shelf shopper display set

Building and testing over-the-counter (OTC) products online is simple and straightforward with our virtual shelf builder. In this quick post, we wanted to show an example of such a shelf. Naturally, these products are only demos and do not reflect the actual products used in the study. Since OTC products can be small, it is very […]

How to use the 3D Conjoint Virtual Shelf WizardTest

Building virtual shelves is typically not a 5 minute exercise, that is unless you use our new Store Planogram Builder. Once you have this mastered. Creating a Conjoint shelf is yet another challenge that many in the research industry face.  When it comes to creating Conjoint shelves, few options if any are available! While traditional […]

Shopper marketing research with a digital-first approach

Virtual Shelf - Simulated shelf Shopper

Transitioning to digital research was already a trend even before the covid-19 pandemic, and the new paradigm has increased the interest and need of brands and research agencies to opt for the best virtual alternatives to traditional in-person exercises. Transitioning to digital research was already a trend even before the covid-19 pandemic, and the new […]

A New Platform and a New Virtual shelf Planogram Builder

new shopper survey platform concept sauce

No one could’ve predicted a global hitting pandemic. The impact has been felt far and wide. We were lucky, in the fact that we set ourselves a few clear goals prior to these past twelve months of turmoil. These included the total rebuild of our Survey and Virtual shopper platform. The ultimate goal of the […]

How the virtual shelves will help you in your shopper research

What is simulated shopping? Simulated shopping is where we create online virtual stores that mimic an actual store and show products in an interactive way in an online survey. At ConceptSauce, we use 2D or 3D models to create an online virtual store environment. This environment is designed to look and feel like a physical […]

Software

Our innovative tech solutions help you build any product market research you can imagine

3D Virtual Store

Simulate in-store experience

Build your virtual shelf test in minutes

Blend real world 360 photos with 3D interactive shelves

Display virtual a store on a life-sized projector screen

Test products in realistically looking e-commerce environments

Insights

Get the insights you need to beat competition on shelf

Improve product preformance, visually, by price or placment

Explore how pricing and volumes can be used to expand your product range

Software

Our innovative tech solutions help you build any product market research you can imagine

Build your virtual shelf test in minutes

Blend real world 360 photos with 3D interactive shelves

Display virtual a store on a life-sized projector screen

Test products in realistically looking e-commerce environments

Get the insights you need to beat competition on shelf

Pack Testing

Improve product preformance, visually, by price or placment

Range Builder

Explore how pricing and volumes can be used to expand your product range